Finding your Holiday Mode mojo
Worries about leaving our home and our pets mean we struggle to switch to holiday mode
- Just over one in 10 of us (14%) canât switch to holiday mode until weâve had a sleep
- Staying somewhere that meets or exceeds expectations, and feels like home, helps the transition
- Booking.com partners with life coach and wellbeing expert, Sloan Sheridan-Williams, to help travellers switch off, relax and get into holiday mode quicker
Whether weâre going away on holiday for a fortnight, week or a long weekend, we want to be able to embrace our time there and enjoy it to the max. However, worries about home, work and even holiday-related concerns can get in the way. Nearly a third (29%) of travellers admit they worry about things going wrong in the first day of a holiday and think that the first 24 hours pass them by in a blur (39%). This can mean travellers struggle to switch off from their worries and switch into holiday mode.
Booking.com, the global leader in connecting people with the most incredible places to stay, conducted research across over 18,000 people from 25 countries worldwide, asked travellers how they feel when first on holiday, in order to provide tips on how people can best switch into the craved-for holiday mode.
That holiday feeling
Holidays can take longer to officially start than weâd hope, and the research revealed that it varies on how long it takes for people to feel as though theyâre in holiday mode:
- Accommodation plays a huge role here with nearly one in four (22%) saying it happens as soon as they arrive at their accommodation
- For others, they physically need to unwind and so the transition takes place after theyâve had some sleep/a rest (14%)
- Surrounding themselves with their clothes and essentials allows others to flick the switch with one in 10 (12%) saying it happens once theyâve unpacked their suitcase
- And then there are some who need that little bit longer, with 8% saying once theyâve gotten through a full dayâs holiday
- Unfortunately, one in 20 (5%) say they never feel as though they are in holiday mode
The switch has broken
In the first 24 hours of a holiday, one in five (20%) say theyâre not completely worry free and 13% donât believe that the first 24 hours are about relaxing and resetting. For those who struggle to get into holiday mode, there are some key reasons as to why. One in five (21%) worry about their home â whether thatâs leaving it empty or having separation anxiety from their pets â and 16% say they either get too attached to tech or stay connected with people at home via social media.
The anxiety doesnât stop there, as 15% fret about the cost of a holiday (rising to 20% of 18-34 year olds), and 14% worry about work. Over one in 10 (11%) stress about the end of their holiday before its even begun (!) and 18% of 18-34 year olds worry theyâve not planned their holiday enough.
A warm welcome helps us on our way
However, switching to holiday mode can be done, and according to travellers across the globe thereâs a lot to be said for getting Vitamin D from sunshine or some fresh alpine air. Having perfect weather was the top reason for what helps people switch to holiday mode (51%).
Where we stay plays a key role here too; accommodation that meets or exceeds expectations helps the transition to holiday mode (40%, with this rising to 47% of over 55s), as does accommodation feeling like home (29%) and an inviting and welcoming host/concierge (24%). Despite feeling stressed out due to use of technology, nearly one in four (22%) say they feel better when they have Wi-Fi access!
When it comes to travellers rating a welcoming host/concierge, the notion of a warm welcome is clearly a hot topic for many nationalities. Among the over 118 million real traveller reviews on Booking.com, the top nationalities that mention 'warm welcome' keywords are the Italians, British, French, Spanish and Chinese*.
For those looking for an accommodation with a warm welcome, five of the top places to stay from across the globe as rated by Booking.com travellers for a âwarm welcomeâ are**:
- Elite Guest House, Mostar (Bosnia and Herzegovina)
- Hotorinite, Yamanakako (Japan)
- Al Piazza Marina B&B, Palermo (Italy)
- Villa Noctis, Ravenna (Italy)
- Kazanskoye Podvorye Hostel, Kazan (Russia)
Giving Holiday Mode a helping hand
Four in 10 (38%) say that the first 24 hours are the most memorable of a holiday, so to ensure this is the case for everyone, and to help people make the most of their trips from the very first hours, Booking.com has partnered with life coach and wellbeing expert, Sloan Sheridan-Williams, to provide travellers with easy and practical tips to switch to holiday mode that bit sooner.
Pepijn Rijvers, Chief Marketing Officer at Booking.com comments: âWhether long anticipated or booked more spontaneously, holidays give us experiences unlike anything else. So nothing could be more important than helping travellers dial down any stress and dial up relaxation that bit quicker, supporting them through seamless planning and booking to getting the absolute most out of their stay once arrived. We know how crucial the right accommodation is â affirmed by the fact that over one in five travellers say they switch to holiday mode when they arrive at their villa, apartment, hotel or other unique place to stay â so we leverage the best of technology and the voice of fellow travellers to empower people to find the one most suited to them. With over 1.2 million unique properties that have over 25 million bookable rooms, Booking.com offers more awesome, unique places to stay than any other travel company in the world.â
For further information, contact the Booking.com UK Press Office;
email@example.com / 020 3755 6400
NOTES TO EDITORS
Research commissioned by Booking.com and independently conducted among a nationally representative sample, provided by Research Now. In total 18,496 respondents were surveyed (1,000+ from the UK, US, Brazil, China, Germany, Italy, Spain, France, India and Russia and 500+ each from Australia, Argentina, Belgium, Canada, Denmark, Hong Kong, Croatia, Indonesia, Japan, Mexico, Netherlands, New Zealand, Sweden, Thailand and Taiwan). Respondents completed an online survey between 27th April and 15th May 2017.
*Analysis of real Booking traveller review data across 42 languages, using the keyword âwarm welcomeâ. The nationalities were ranked based on those who mentioned this keyword the most in their reviews.
**Analysis of Booking traveller real review data across 42 languages where the keyword âwarm welcomeâ was mentioned. The number of times this word was mentioned was then compared to how favourably people had reviewed the accommodation. The accommodation in the list represents the top five hotels that received highest customer review scores where warm welcome was mentioned.